Apple TV app not showing store

I have Apple TV app on both my tvs. In the menu there is only:

my name at the top

search

Apple TV +

MLS

SETTINGS


Wheres my store gone? It use to be there to rent films or watch films I've bought/rented.

it's not where to be found on both tvs. I can see full menu on my phone. The version in my settings is 16.0.1.185(sky):apple2.0

it use to be there it's driving me insane I've logged on and off so many times, makes no difference.

Posted on Oct 11, 2025 2:50 AM

Reply
Question marked as Top-ranking reply

Posted on Oct 11, 2025 3:13 AM

  • Select smart TVs have the (full) Apple TV app.
  • Select other smart TVs have the (specialized) Apple TV+ app (with a “+”), which doesn’t have a Store (nor third party in-app channels).

Which edition is available to you depends on the brand and model and year of the TV or external streaming device. It is unfortunately not user choice.


Get the Apple TV app or Apple TV+ app on your smart TV or streaming device - Apple Support



Unsupported TVs can optionally connect an external streaming device to give access to the (full) Apple TV app. That can be an Apple TV box, Roku, Fire TV, Xbox, PlayStation, Nvidia Shield, or ‘Chromecast with Google TV’ dongle.

1 reply
Question marked as Top-ranking reply

Oct 11, 2025 3:13 AM in response to Linzmm78

  • Select smart TVs have the (full) Apple TV app.
  • Select other smart TVs have the (specialized) Apple TV+ app (with a “+”), which doesn’t have a Store (nor third party in-app channels).

Which edition is available to you depends on the brand and model and year of the TV or external streaming device. It is unfortunately not user choice.


Get the Apple TV app or Apple TV+ app on your smart TV or streaming device - Apple Support



Unsupported TVs can optionally connect an external streaming device to give access to the (full) Apple TV app. That can be an Apple TV box, Roku, Fire TV, Xbox, PlayStation, Nvidia Shield, or ‘Chromecast with Google TV’ dongle.

Apple TV app not showing store

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