Unsubscribing from unwanted Apple Fitness+ emails without an unsubscribe link

How do I unsubscribe from Apple Fitness advertisement emails when I never subscribed, have unchecked all emails in settings, and have not purchased a device recently if the emails do not include an unsubscribe option?

I have an Apple Watch which I have never subscribed to Apple Fitness+. It is used and purchased months ago. I would like to stop receiving emails. While many advertisement emails include an unsubscribe link, Apple does not seem to include this. It only says in the last line in fine print “You are receiving this email because Apple Fitness+ is included for 3 months with your recent Apple Watch purchase.”


I have had this watch for over a year and never bought a subscription.


Does Apple fix these issues or is this a flaw that is allowed since it advertises more products and subscriptions “unintentionally “?



[Edited by Moderator]



Apple Watch Ultra 2, watchOS 11

Posted on Jul 11, 2025 06:51 AM

Reply
14 replies

Jul 12, 2025 06:15 AM in response to xWauwau

Apple Fitness+ email does not contain an RFC 2369-complaint List-Unsubscribe header, which is the standard way to indicate how recipients can unsubscribe, either via an email address or URL. Typically: List-Unsubscribe: <mailto:unsubscribe@example.com>, <https//example/unsubscribe>


  • No List-Unsubscribe or similar header is present in email metadata
  • No visible unsubscribe link is shown in plain-text or HTML body of email
  • The only unsubscribe-like messaging is a general explanation of why the email was sent:



"You are receiving this email because Apple Fitness+ is included for 3 months with your recent Apple Watch purchase."


I am sadden to see this.

Jul 12, 2025 08:03 AM in response to Newtonproducteur

It is strange that an email like this would get stuck at a company like apple, but I do think that apple has

  1. no reason to spam their customers - I don’t think they need to squeeze out every $ they can get
  2. every company has their bugs and issues - apple just like google and Microsoft - maybe they’re just not that obvious at . Especially after spending time in the community forum you discover issues you could’ve never thought of.

that lead me to the conclusion that an “accident” was the more likely cause for this email.

Jul 12, 2025 01:02 AM in response to Ingo2711

For over a year, until today, I also did not get an email. And while in most cases (not just Apple, but most companies) tend to follow the unsubscribe requests (typically with a link attached to their email advertisement). But in this case Apple seems to be one of those companies that seems to have missed offering that option to users.


If you NEVER experienced this with other companies, then I am happy for you. But I would suspect there are many people that have experienced this and are annoyed when companies auto-subscribe, fail to unsubscribe, and/or reduce the ability to unsubscribe with a simple link attached to the end of solicitation emails.



[Edited by Moderator]

Jul 11, 2025 12:39 PM in response to xWauwau

That is not built into this solicitation email. Perhaps Apple has that built into their email app. I have seen that feature in other email apps. It does seem useful especially if a user is not confident an email is legitimate and not spam/malicious. So far, I would say I have done fairly well in discerning solicitation emails in good faith and those for malicious purposes. And I would argue that this particular email could have the unsubscribe link attached to the bottom of the advertisement to ensure the user is requesting the company unsubscribe from their side, not just the user's side through the email app filter feature.

Jul 12, 2025 07:02 AM in response to Newtonproducteur

Awesome! Thank you for the clarification! /s

so, this is not a newsletter type email, which i could’ve noticed earlier, reading through the paragraph

"You are receiving this email because Apple Fitness+ is included for 3 months with your recent Apple Watch purchase."

instead, it is more like a reminder which seemingly got stuck on Apple’s side, as I have received after my purchase of AirPods Pro, for Apple Music. Stuck, because it is truly strange for such an email to arrive months after purchase. In case you have received multiple of these emails, slightly suggested by your indignation, please tell me, and potentially contact support about it, because I would really be interested in Apple advertising like that. I don’t think that’s the case tho, that you have received this email a little late, and will not be bothered again. Again, correct me if I’m wrong.

also, if I’m right, no reason to include an unsubscribe link in an email which arrives once and never again.

Jul 12, 2025 07:35 AM in response to xWauwau

Maybe I received a similar email once or twice right after I purchased the Apple Watch (I'll estimate one or two weeks to be fair). Then never again until this occurrence.

I have no reason to believe this email should arrive again since I have not received a second Apple Watch from the time of my first ever purchase more than a year ago.

Stuck is a very interesting word to use with a company like Apple. They are very on top of their other services and products when it comes to features like Find My Device, email notifications when subscribed to Apple Support Community, app subscriptions, Family Sharing notifications, and so on. No accidental emails there. Nothing is stuck there. I will give kudos for those services. Great job!

However, an email brought up a long time after a purchase of a device that just so happens to advertise a paid service like Apple Fitness+ again seems convenient for marketing purposes.

If the solution for the customer is to stick their head in the sand and just put up with it like other companies, ignore it, filter such spam, from a company like Apple which emphasizes the best of the best products, designs, services, then it seems it is not upholding to their original goals that made it such a great company.

Or maybe I, the customer, am being unreasonable and Apple is allowed to spam a few marketing emails like other companies have. I hope I am wrong and it is indeed stuck/a bug/accidental.

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Unsubscribing from unwanted Apple Fitness+ emails without an unsubscribe link

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