Marketing by Apple for your (own) book
What active marketing actions will Apple take to sell a book? Or call to actions?
iPhone 15
None on their own. You can use Books Author to market and promote your book in different ways, but you have to do so yourself.
click here ➜ https://authors.apple.com/promote
You can request a promotional feature from Apple through their form below.
click here ➜ Apple Books Promotional Request - Apple